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Use case

Cart recovery and post-purchase journeys that grow every order

Recover more of the shoppers who nearly bought, and turn first orders into lasting relationships with journeys built around your products.

D2C

The problem

What goes wrong today

Many stores run one generic cart reminder and a receipt. Hesitant shoppers get little help, and new customers hear nothing useful until the next promotion.

The solution

Before and after

Illustrative flow. We design the specifics around your customers, team and tools.

Today
  1. Shopper abandons checkout
  2. One generic reminder email
  3. Order confirmation only
  4. Next contact is a sales blast
With Enkratis
  1. Browse, cart and checkout signals captured
  2. Personal recovery across email and SMS
  3. Onboarding, how-to and review journeys
  4. Replenishment and cross-sell timed to the product

How it works

The building blocks

01

Signal capture

Browse, cart, checkout and order events tracked with consent.

02

Recovery journeys

Sequenced, personal reminders with sensible incentive rules.

03

Post-purchase experience

Delivery updates, how-to content, review and referral requests.

04

Repeat-purchase triggers

Timed to typical product use and replenishment cycles.

Business impact

What it should improve

  • More recovered revenue from existing traffic
  • A better first-order experience
  • More reviews and referrals
  • A stronger path to the second purchase
Relevant for

Who this is for

Part of

Marketing & Lifecycle Automation

Journeys that capture, nurture, convert and bring customers back.

Explore the solution

FAQ

Frequently asked questions

Can’t find your question? Ask us directly.

Should we always offer a discount?

No. We design incentive rules so discounts are used selectively and margin is protected.

Which store platforms do you support?

We work with widely used e-commerce platforms and will confirm fit for yours in the first conversation.